Nate Shahan as Chief Product Officer to accelerate customer engagement

A proven product leader in financial services

Digital Onboarding, the leading engagement platform for banks and credit unions, appoints Nate Shahan as Chief Product Officer.

Shahan brings more than two decades of experience building and scaling data-driven SaaS products for financial institutions, with deep expertise in product strategy, analytics, and fintech innovation. He has led the development of products that help banks and credit unions deepen customer relationships, increase revenues, and deliver more personalized experiences.  

Deep expertise in data-driven engagement

Most recently, Shahan was a Co-founder and Chief Product Officer of Segmint, an analytics and engagement company that leveraged transaction data to deliver actionable customer insights to community financial institutions. Following Segmint’s acquisition by Alkami Technology in 2022, he continued to lead product innovation as a senior product executive, helping integrate and expand analytics-driven capabilities across Alkami’s platform.

Leading product strategy for the next phase of growth

Shahan’s background in agile product leadership and his deep understanding of the needs of community banks and credit unions position him to lead Digital Onboarding’s product strategy as the company enters its next phase of growth.

“We’re thrilled to welcome Nate to the Digital Onboarding team,” said Ted Brown, CEO & Co-founder of Digital Onboarding. “There are very few product leaders with Nate’s combination of fintech depth, data expertise, and firsthand experience serving community financial institutions. His instincts and leadership will be instrumental as we continue to expand the impact of our platform.”

“After spending years building data-driven intelligence that powered engagement across other platforms, it’s clear that growth in financial services isn’t just about account opening, it’s about what happens next,” said Shahan. “Digital Onboarding has a uniquely strong foundation for lifecycle engagement, bringing data, behavior, and action together in one platform. I’m excited to help scale that foundation so institutions can see, measure, and accelerate engagement-driven growth.”